Chargent is a payments app built on Salesforce. Its YouTube channel teaches customers how to take payments, stay compliant and get more out of the platform, and it films in batches: a handful of shoot days, dozens of episodes.
They needed a post-production partner who could turn those shoot days into a steady stream of publish-ready episodes, and keep every one of them on-brand.
What shipped
More than 100 episodes across product education, compliance explainers and compilations, each taken from raw footage and script to a final cut. Chargent’s motion brand ran through every episode, and every cut got a color grade, an audio mix and sound design.
Review ran through agents. Notes from the project manager and the marketing team came back as one change list per cut, so multi-stakeholder feedback turned around on deadline.
What they kept
At close-out Chargent got the whole system: Premiere projects, renders, graphics, music, fonts, and the skills, workflows and automated QC checks behind them. Their team can refresh the brand and keep shipping episodes without me.
“There was a lot of creativity in how Ryan presented the information... a unique touch that we could then scale.”
The motion system
From shoot day to publish
- 01
Shoot day
ChargentHosts record a batch of episodes in one session: multi-take interviews to camera, a script per episode.
- 02
Ingest and selects
Agent + editorFootage is synced and transcribed, and every take is matched to its line in the script, so the best read of each line is found in minutes, not hours.
- 03
Story cut
EditorHours of takes become a tight, watchable episode: structure from the script, pacing from the performance.
- 04
Motion pass
Motion systemTitles, lower thirds, chapter cards, kinetic captions and the end screen drop in from the brand system, so every episode looks native to the channel.
- 05
Finish
EditorColor grade, audio mix and sound design on every cut.
- 06
Review
Agent + clientNotes from the project manager and marketing team land in one place and come back as a single prioritized change list, turned around on deadline.
- 07
QC and delivery
AgentAutomated checks on specs, levels and branding before a publish-ready master goes to the channel.
Skills that run the pipeline
chargent-ingest
Ingest and selectsSyncs camera and lav audio, then names and bins every clip by shoot day, episode and take, so nothing is hunted for later.
chargent-selects
Ingest and selectsMatches every take in a multi-take interview to its line in the script and ranks the reads, so the story cut starts from the best material.
chargent-paper-edit
Story cutTurns the transcript and script into a paper edit: the strongest read of each line, in order, ready to drop on a timeline.
chargent-compilations
Story cutBuilds compilation episodes from published cuts: picks segments by topic, orders them and adds chapter cards between them.
chargent-chapters
Story cutSplits an episode into YouTube chapters, writes the timestamps and feeds the chapter-card titles.
chargent-motion-brand
Motion passChargent's motion system as rules an agent can follow: colors, type, spacing, timing and which template goes where.
chargent-text-animation
Motion passThe house type animation: word-by-word reveals, in and out timing and easing curves for every title and caption.
chargent-lower-third
Motion passName and title lower thirds for each host, with safe-area placement and on-screen duration.
chargent-kinetic-captions
Motion passPulls the key line from each section and sets it on screen as the host says it, synced to the transcript.
chargent-animated-menu
Motion passAn animated agenda that lists an episode's topics and highlights each one as the episode reaches it.
chargent-animated-number
Motion passCounting stats and prices in brand type, with currency, percent and decimal formats handled.
chargent-circle-texture
Motion passThe brand's circle and dot texture behind titles and cards: scale, drift speed and opacity per template.
chargent-end-screen
Motion passEnd screens timed to YouTube's end-screen window, with the host bubble and video slots swapped per host.
chargent-rec709
FinishConverts the log camera footage to Rec.709 with the shoot's LUT and evens out exposure and white balance across takes.
chargent-powergrade
FinishThe show look as a Resolve PowerGrade: contrast, skin tones and the brand greens, applied the same way to every host.
chargent-audio-mix
FinishThe voice chain (EQ, compression, de-ess, noise reduction) plus music ducking, mixed to YouTube loudness.
chargent-sound-design
FinishWhooshes, clicks and UI sounds placed on every motion hit, from a fixed Chargent sound library.
chargent-review-notes
ReviewCollects notes from every stakeholder on a cut and returns one deduplicated, prioritized change list with timecodes.
chargent-captions
QC and deliveryBuilds SRT captions from the final transcript, with line length, reading speed and product names checked.
chargent-thumbnail
QC and deliveryLays out episode thumbnails from the template: host cutout, headline and brand frame.
chargent-youtube-metadata
QC and deliveryWrites the title, description, chapters and tags for upload, in Chargent's voice.
chargent-qc
QC and deliveryRuns the delivery checklist on every master: specs, loudness, title-safe graphics, end-screen timing and branding.